They recommend a website redesign or revamp every 2-3 years.

 

When your website developer freshens up their own website, it's probably time for you to do the same. As a rule of thumb, we recommend a website redesign or revamp every 2-3 years. The Internet is always changing and so are its search engines. I recommend updated content often to maintain a modern online presence and keep up with industry best practices, which are always changing. Content needs to be accurate and up-to-date. Every time you make an update to your website, the search engine takes notice and re-arranges your site's ranking. Thus, if you want to increase the chances of your website getting a higher ranking, update the content frequently so that a search engine will reassess your position on its index.

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